Markets for Anything: Ethanol

I think the Wichita bureau did indeed make this up, but I will repeat it anyway:

I think there is a market here for our ethanol. If I recall correctly (i.e. if my powerful memory isn’t making this up), someone loaded a tanker of ethanol with a bit of food color and scent and shipped it to Russia as aftershave; upon arrival, it was redistilled to get rid of the color and scent and sold as vodka.

Oh har de har. For more on the Russian vodka market, go here.