Monday, March 14, 2011

Oh, That'll Catch 'em

Don't these guys have a clue about branding?



Next up: lyrics to the new fight song.

2 comments:

Ken Houghton said...

Nom more Kellogg? What a Post!

The New York Crank said...

It's a very clear positioning: "Once your newspaper downsizes, you'll have the tools to get into a different business, like advertising."

Trouble is, ad agencies downsize, too. And for less valid reasons.

But if the school adds, "The Medill School of Journalism, Marketing, Yadda Yadda, Medicine and High Finance," then they've got their bases covered.

Yours crankily,
The New York Crannk