Friday, September 23, 2011

Calling Dr. SupplyandDemand!

I'm looking at the cover of a catalog from the teaching company--you know, those guys who have more sales than a furniture showroom.  It says:

Save 70%
on courses by some of our
Most Popular Professors!

But isn't that backwards?  Didn't I learn in Econ 1A that if demand increases, the price will rise?  Shouldn't it say:

Save 70%
on courses by some of our
Least Popular Professors!

[And actually, they do have a kind of "remainder shelf," where they shovel out some courses at $10 each--not, I suspect, their "most popular professors.]  Or, failing that

Most Popular Professors
70 Percent Surcharge!

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